People look for solutions

This is where Mike Strand, President of StrandVision Digital Signage takes a few minutes to share his thoughts on business, marketing, employee communications and the digital signage industry.
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mjstrand
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Joined: Tue May 25, 2004 8:56 pm
Location: Menomonie, WI, United States
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People look for solutions

Post by mjstrand »

Over the past several weeks, I am continually reminded that people look for complete solutions, not just a piece of a solution. There are a few innovators out there who will take pieces from lots of places to save money or to get something done. It appears that most people want the total solution. We at StrandVision have gradually been moving that direction by offering pc-2-tv video transmitters and creating pre-configured player pc's that work well with our digital signage software. We have just recently added network packet switchers and screen mounts. Our plan is to offer content sources, screens and installation for the complete package and perhaps a wizard to help answer customers' questions and to make quoting easier for our sales staff.

Whatever your product or service you offer, keep in mind that you may be missing opportunities if you do not have the complete system figured out.
Mike is president of StrandVision Digital Signage and also does business marketing consulting through MikeStrand.com.
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